Hence, there are two most basic ways of achieving competitive advantage. First of them is connected with decreasing the expenses. In terms of health industry it is mostly connected with improving the amount of medicaments etc. that are developed, which also indicates that the cost per unit would be considerably minimized. Therefore, investments in technology such as purchasing new machines or technology from another company is likely to offer ourselves a variety of profits in different fields.
Another popular issue in terms of health industry is that analyzing it we may rapidly discover that no matter what the price is, the clients are able to purchase good medicines that would assure them quick comeback to being healthy no matter how much they would cost. It is indicated by the fact that for many people health is the most crucial factor in their lives and, consequently, enterprises that produce high-class goods don’t need to be worried about demand on their products. This proves that in most cases people either focus on one of the above mentioned factors or on both on them and their relation.